“Link Bait”
“Link bait” (noun, aka “link bait content”) – Content posted online that draws links from other users’ blogs or websites and thus increases traffic (visits) to the originating site. “Link baiting” is a legitimate marketing technique if the blog, article, video or whatever is truly interesting.
About elliejshaw
Ellie Shaw loves words and as a newspaperwoman never tired of learning new ones. These days she often explores the latest Information Age jargon for original words. When she finds an intriguing term or phrase, she researches the meaning and adds it to her blog, not surprisingly titled "The Latest Word from Ellie Shaw…"
For more information on Ellie's communications services, please see shawmediaconsulting.com.
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