Author Archives: elliejshaw

About elliejshaw

Ellie Shaw loves words and as a newspaperwoman never tired of learning new ones. These days she often explores the latest Information Age jargon for original words. When she finds an intriguing term or phrase, she researches the meaning and adds it to her blog, not surprisingly titled "The Latest Word from Ellie Shaw…" For more information on Ellie's communications services, please see shawmediaconsulting.com.

“Yottabyte”

Yottabyte – noun. The largest unit of measure for computer data, equal to a septillion bytes (2 to the 80th power). If written out, the figure is 1 followed by 24 zeros. By comparison, a gigabyte is 1 followed by … Continue reading

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Disintermediation (noun) – First known use: 1967

1. The elimination of an intermediary in a transaction between two parties. “Siri (on Apple’s 4S iPhone) is the start of disintermediation from Google search… users of Siri are consistently bypassing Google.” 2. The diversion of savings from accounts with … Continue reading

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“Coopetition”

Coopetition (ko-op-e-TISH-en) noun. The merger of cooperation and competition. When rival businesses join forces for their mutual benefit they are in coopetition. It is used most commonly in the computer field but has been adopted widely. NASCAR refers to it … Continue reading

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“Link Bait”

“Link bait” (noun, aka “link bait content”) – Content posted online that draws links  from other users’ blogs or websites and thus increases traffic (visits) to the originating site. “Link baiting” is a legitimate marketing technique if the blog, article, … Continue reading

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“Pingback”

Pingback – noun. A blogging technology that provides a way for a blog to be automatically notified when other Web sites link to it. In essence, pingback is reverse linking — a way of going back up a chain of … Continue reading

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Free gifts

Like free little gifts? Ellie Shaw regularly posts the definition of a new bit of techno jargon here. If you’d like to keep up with the latest in language, come back often for “The Latest Word.”

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‎”Moodle”

‎Moodle ( moo-d’l)  noun – A popular “learning management” system that lets educators and trainers create online courses as part of a virtual classroom. The platform allows for interactive discussions and quizzes as well as rosters and assignments. Created in … Continue reading

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“Copyleft”

Copyleft (kah’-pee-left) noun – The opposite of copyright. A license that gives anyone who has a copy of a work (software, documents, artwork) the same rights to use it as the author – provided the person allows his/her new work … Continue reading

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“Whitelist”

‎Whitelist (hwit•list’) noun The opposite of blacklist. You specifically allow email from sources you like, trust or need to hear from.  ––– vt. to add to your whitelist.

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